About Viv

Experience a Life you have Always Wanted

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Vivian Shade uses innovation and leadership to drive change.  She inspires people through her tenacity, grit and desire to be the best she can be.










She Never Stops...

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Vivian is the founder and President of the Shades of Hope Scholarship Foundation providing equal access to higher education.


She chaired the United Way Dallas Early Education grant panel for 5 years and chaired the Dr Pepper Snapple Group United Way campaign raising over $2.35M.


She is the author of the popular Adventures in Patch Land series of children’s books.


Vivian is a winner of the 2017 Stevies Award for Women in Business.

Join the Movement!

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"Lean in, find your theme song and never stop.  We are going to bring out your badass side."  ~ Vivian Shade