About Viv

Experience a Life you have Always Wanted


Vivian Shade uses innovation and leadership to drive change.  She inspires people through her tenacity, grit and desire to be the best she can be.

She Never Stops...


Vivian is the founder and President of the Shades of Hope Scholarship Foundation providing equal access to higher education.

She chaired the United Way Dallas Early Education grant panel for 5 years and chaired the Dr Pepper Snapple Group United Way campaign raising over $2.35M.

She is the author of the popular Adventures in Patch Land series of children’s books.

Vivian is a winner of the 2017 Stevies Award for Women in Business.

Join the Movement!


"Lean in, find your theme song and never stop.  We are going to bring out your badass side."  ~ Vivian Shade